The Desert Sun from Palm Springs, California • 2

PAGE TWO THE DESERT SUN JF PALM SPRINGS CALIFORNIA FRIDAY MARCH 22 1940 Huge Airliner To Be Named "Palm Springs" JENNER PLEADS NOT GUILTY TO VIOLATING ZONING ORDINANCE TRIAL DATE NOT SET VET mic lcscrt jiuM of Palm Springs California CARL BARKOW Publisher HAROLD BARKOW Editor NATIONAL life Entered at the Post Office at Palm Springs California August 5 1927 under the Act of Congress of March 3 1879 Published Every Friday of the Year at the Hannahs Building 290 North Palm Canyon Drive Subscription Rate: $250 Per Year 5c Per Copy Telephone 3594 ADVERTISING RATES FURNISHED UPON REQUEST Address all correspondence to The Desert Sun Box 190 Palm Springs A Jefiner owner of thef Studebaker Sales and Service at 1559 North Palm Canyon Drive Tuesday morning March 19 pled not guilty in Judge Albert Hoffman's court to asserted violations of City Ordinance 75 (the Land Use Plan or Zoning ordinance) and demanded a jury trial He waa notified by the court that his trial will be set at a time that is agreeable to both his attorney and City Attorney Roy Colegate Mr Jenner declined to declare the name of his attorney Mr Jenner was arrested at 1:00 last Friday March 15 for alleged violations of the zoning ordinance and was lodged in the local jail He demanded to be let out on his own recognizance but bail waa set at $50 Mr Jenner declined to post bail and had to spend Friday night in jail Later he waa released on bail however It is charged that Mr Jenner is violating the zoning ordinance in that he operates a used car business on unimproved property on North Palm Canyon Drive in violation to provisions of the drWr paytnent Studebaker Sales and Service A JENNER Owner 1561 PALM CANYON DRIVE Palm Springs PHONE 7SM Leading the fleet of 20 new D-C3 luxury flagships which American Airlines is adding to their service this spring will be the Palm to be so named by the airline in honor of the nation's most famous desert resort according to an announcement sent to the Palm Springs Chamber of Commerce this week by A Bone Jr Western sales manaer for American Operating on the Southern Transcontinental route American Airlines has long recognized the wide appeal of the Western sun country as a vacation center and has featured Palm Springs in national advertising and promotional campaigns Selection of the name of the popular resort for one of the new 21 -passenger planes is in line with this program Mr Bone stated and will result in the name of Palm Springs being carried throughout the country as the flagship on which it is painted in large letters flies the airways of American nation-wide system Plans have been completed for official christening of the Palm at the own airport on March 29 during the height of the Circus Week celebration On that day the plane will fly from Union Air Terminal in Burbank to Palm Springs with 21 of Southern well-known personalities aboard Following appropriate ceremonies at the desert airport the plane will be on display here all day for the inspection of villagers Three couretsy flights will be made over Palm Springs during the day which will afford an opportunity to about 60 Palm Springs residents to enjoy a flight over the desert country as guests of American Airlines Details of the arrangements have been handled by Fitzpatrick executive of American Airlines who has been in Palm Springs conferring with Circus officials and others believe in Palm said Mr Fitzpatrick during his visit here is the outstanding desert resort and American Airlines is anxious to cooperate in telling more people about its beauties and in bringing more people Mr Fitzpatrick stated that they expect A Rheinstrom vice president of the airline to be in Palm Springs together with Mr Bone for the event YOUR JOB AND MINE California is facing her greatest problem in history and whether she meets it solves it and goes on to a greater future or fails and falls from her present high place remains to a great extent the responsibility of every citizen The problem while brought on by unemployment is nevertheless of broader scope in one word it is the migrant threat We can not truthfully blame the people from Oklahoma Texas Arkansas and other similar states from wanting to settle and partake of our generous bounty but there is such a thing as self-preservation and we are now faced with that alone Those who have made surveys tell us that there are already 400000 migrant settlers in the state who are here to stay There is no work for them Yet there is every indication that one million more of their friends and relatives have their eyes on California They are attracted here by high relief high pensions high wages and a high standard of living Employment records reveal that there are six men for every available job in California This means that if any of the newcomers take your job or mine we must go on relief That is what we mean when we say this problem has come down to the bare fact of self-preservation Then what is the answer? How can you help to protect your job? If you are a citizen you can tell the honest truth when you write your friends and relatives outside of the State that are No Jobs in If you are an employer you can demand positive proof of a prospective employee that he is a honafide resident of the State By doing these things you can help to protect your jobs and California 3 pionship held in Los Angeles at the Lakeside Country Club and then all the top-notchers head for the desert event whic his a much sought after title Leland DeGraff Buffalo has again put up a beautiful wrist watch for the putting contest during the championships Some interesting recent rounds at the local course included: Mr and Mrs A Hamrick Seattle French and McAlister of San Francisco vs Roberts Spokane and Wheatley Oakland Sweaney Cleveland Ward Boston Dor-sett Long Beach Adams Cin-cinnatti Adolph Menjou Col Snead Major Dickson Mrs Thos O'Donnell Mrs Timken Mrs A Means Green New Jersey Skelton Miss Ruth Gammon Irving Clampett and Bob Coen Denver If you can make a child laugh a man think and a woman smile you are a great man Hans Christian Andersen author of fairy tales is said to have disliked children Pay telephone Mila before the 30th and receive discount Golf News AT O'DONNELL'S DESERT GOLF CLUB One of the interesting events held at the Desert Golf Club every Sunday morning at 11 is the putting contest Last week Mrs Martin Strauss of Chicago defeated Mrs Mayo of Del Monte in the finals two up In the division Richmond defeated Burnett Chicago in the finals Each received a trophy for the work Another event is planned for this coming Sunday Much interest is being shown in the coming desert championship for women The committee composed of Mrs Thos A chairman Mrs A Means Salt Lake City and Mrs Timken have all the invitations issued and in the mail Miss Elizabeth Hicks of Long Beach defending champion of the desert tournament will be down for the event Mrs Gregg Lifur Miss Dorothy Traung of San Francisco Clara Callender and most of tire stars will be here This event is one week after the state cham Marvin Assumes Sole Ownership Sports Shop Only concern of its kind in the village the Palm Springs Sporting Goods store on North Palm Canyon Drive went under the sole ownership of Bill Marvin this week Marvin bought out the interests of his partner Joe Henderson The two started the shop last year A local resident for many years popular lanky Marvin announces the shop will continue to carry the finest brands and types of sporting goods including tennis badminton and golf equipment guns and ammunition sun shorts and bathing trunks and other sports paraphernalia Of interest in his announcement that fishing tackle and fishing licenses will be available there next week COUNTY CHAMBER TO MEET AT COACHELLA The next meeting of the Riverside County Chamber of Commerce will be held at the Coachella Valley Club on Tuesday March 26 The club house is located on the west side of Highway 99 at Avenue 52 about a half mile from Coachella Luncheon will be served at 12:15 and the cost will be $100 per plate The products of the Coachella Valley will be featured at the luncheon and excellent food may be expected The business meeting will be held at the club house at 11:30 a The principal speaker will be Ed Ainsworth who writes the interesting daily column "Along El Camino in the Los Angeles Times His subject will be "As I See Riverside Mr Ainsworth knows this county and especially the Coachella Valley and desert areas The desert flowers have been especially beautiful this year and should still be worth seeing along the Palm Springs-Indio highway This will also go through a number of well developed date gardens Please make reservations with the local secretary not later than Saturday March 23 Superb Horse Regalia Shown at Cregars With Circus Week at and Palm Springs as horse-minded as it there is an outfit to be seen at Palm Canyon Indian Trading Post which will take the eye of any western-enthused horseman or collector The outfit ia a magnificent Indian-beaded complete regalia for a hone So beautiful is it that it took first prize in the equestrian division in last Circus Parade Included are a superb martingale saddle blanket bridle and other pieces Waskow Adds New Department to Furniture Shops Increasing the facilities of his two Palm Springs furniture stores Edward Waskow owner of the Desert Furniture Company on North Palm Canyon Drive and the Tropical Show downtown announced this week the opening of an upholstering and slip cover shop The new department will be housed adjoining the Tropical Shop which is opposite the Village Pharmacy Actually Waskow is moving the department from his Los Angeles store to Palm Springs and will keep it here until the start of the next season Thus for the remaining months of the season and during the summer he will be able to take care of any upholstering and slip cover work villagers may require He announces he will have on hand a large and fine stock of upholstering and slip cover materials In charge of the department will be A Schafer formerly with the well-known firm- of Schafer-Mills Beverly Hills upholsterers The concern recently did refurnishing work for the Yellowstone National Park Hotel and Schafer handled the upholstering work in the redecoration program for the Beverly Hills Hotel Waskow says Mr and Mrs Shocklre Calibrate Golden Wedding Anniversary at Palm Springs Mr and Mrs Shocklee residing between Banning and Beaumont celebrated their golden wedding anniversary on Friday at the home of their daughter and son-in-law Sally and Chico Serpa in the village Mrs Serpa operates El Mirador Beauty Salon The Shocklee' son and his wife Mr and Mrs A Shocklee of Los Angeles and the daughter and her husband Mr and Mrs Harold Bolin of Los Angeles came up for the celebration Mr and Mrs A Shocklee celebrated their silver wedding anniversary this year All day Friday friends called at the Serpa residence to extend congratulations to the honor guests The Luau Lounge orchestra from the Palm Springs Hotel was on hand to furnish music A huge wedding cake double rings and many other gifts were presented to Mr and Mts Shock-ee and they were photographed a number of times Mr and Mrs Shocklee were married at Magnolia Columbia County Arkansas on March 15 1890 The first thing Lindbergh asked for when he arrived in Paris was a hot bath IXTIA HOLIDAYS! Mw Ikrit ttr dtfi 0 Mm SAn'tyi t4 fit dmtritm milt HmiSt SiMaa iidiM TMra Mill AIRLINES w) flACIHM Chief Bispham Thanked CITY OF MONTEBELLO Montebello Calif March 4 1940 II Bispham Chief Balm Springs Police Department 281 North Palm Canyon Drive Palm Springs California Dear Chief Bispham The members of the City Council of the City of Montebello expressed the desire at their meeting on March 4th that I extend to you on their behalf and on behalf of our Chief of Police Maxwell our appreciation for the very fine services which you rendered to the City in connection with the Betty Hardaker case With very best wishes and personal regards I am Sincerely yours Louis II Burke City Attorney Montebello California Reid Hospital Notes Dr William Core head of Our Lady of Lourdes church in Alta-dena entered the Read Hospital this week to be under the care of Dr Henry Reid Bacon of Westwood is in the hospital for an indefinite stay George Hawthorne who has been in the hospital for the paBt week is much improved Father Lani of St staff in Los Angeles was a patient at the hospital this week Miss Mary Elizabeth Maher daughter of Judge-Carl Maher of Los Angeles suffered an accident Wednesday when her horse threw her She was brought to the Reid Clinic and Hospital where X-rays revealed no fractures Miss Maher ia a guest at La Quinta Beavers have a split nail on the second toe of their hind feet This is used as a comb and Special Easter Offer Choice GRAPEFRUIT TREES TEN YEAR SIZE Price $4750 Each (Top Soil $450 Additional) FULL FOLIAGE AND BUDS A Flagrant Addition for Your Garden or Patio CALL Millard Wright Phone 8855 City Council Backs Museum March 21 1940 Board of Directors Desert Museum Palm Springi California Gentlemen: Your recent effort to appraise public sentiment the value of a Desert Museum in Palm Springs has come to my attention I am anxious to lend any influence I may have toward encouraging your continuance of this important attraction for our community Since the early days of our village existence a great many people have come to the desert to enjoy and study its natural history Many winter guests and residents have always been eager for accurate information concerning our unusual natural setting on an American desert at the base of a snow-covered mountain range Frequent questions are asked concerning native trees flowers and animals The geology of our canyons and the evidence of the early life of our Indian people are fascinating subjects about which little information is available today During the Inst two years your museum director Don Admiral has lectured to enthusiastic groups His field trips have always been popular It is a great disappointment to many to have this service interrupted In tho hurry of our aciivo resort season wo must not forgot iho interests of thoso many citisons and travolors who loro tho dosort bocauso of what it rather than because of what exciting things they can do her For a well balanced community wo nood tho museum to emphasis this most Interesting side of our dosort life I am sure our city council will give every reasonable encouragement to your future service in the community I hope that your Association will receive a well deserved local support Very truly yours PHILIP BOYD Mayor Southern Sunshine Irate Overnight to New York And all tho East UlXUtlOUl SKYSIEEFEM Travel tit iwift smooth fortlcM way to th East -vis American I For mervatioa call any Palm Springs hotel or tho Palm Springs Airport-Phono 5100 toon MBvicia J'gl jM lliMfa bINM Fo IJ TH) The Best Food xJ' In oJr Palm Spripgf At Popular Priced CAp' tSWi' AMERICAN DOUTE Of THE Mm pi ArfMt Match 3s:.